Commercial lead generation — Grand Rapids, Michigan

Find your next commercial contract before your competitor does.

Done-for-you outbound lead generation for HVAC, fire/life safety, and other commercial trade contractors in Grand Rapids and West Michigan. Verified, exclusive leads delivered every month — flat fee, no ad spend, no long-term contract.

Referrals work — until they don’t.

Most commercial contractors run their pipeline on word of mouth and repeat business. It works fine until a slow quarter hits, and there’s no system behind it to refill the calendar.

Hiring an in-house salesperson to do nothing but prospect is expensive overhead for a maintenance-and-install business. You need a pipeline that runs itself — without adding headcount.

$30,000–250,000
Common annual value of a single commercial maintenance contract — one new client can change your year.

A system, not a one-off campaign.

Every month, the same five-step process runs on your behalf — building a fresh, targeted pipeline instead of a one-time list of names.

FIG. 01

Research

Build a targeted list of property managers and facility decision-makers in your service area.

FIG. 02

Verify

Confirm every contact is a real commercial decision-maker with accurate, reachable info.

FIG. 03

Outreach

Reach out directly, under your name. Never a shared list that also went to your competitors.

FIG. 04

Qualify

Confirm a real, current need before anything reaches you.

FIG. 05

Deliver

Qualified conversations come straight to your email and phone, with a monthly report.

We work with commercial contractors across Grand Rapids, Kentwood, Wyoming, Holland, Grand Haven, and Muskegon — anywhere in West Michigan you’d drive for a maintenance contract.

See what each step actually involves

A realistic number, not a sales promise.

Built from real reply rates on real outbound — not a number picked to sound impressive.

3–6

Verified leads per month once your campaign is running, with real decision-makers worth your time.

30 days

To see your first results in the pilot month — with a guarantee behind it.

$0

Ad spend required. One flat monthly fee covers the whole service — no ad budget, no per-lead charges.

Start with a $1,000 pilot month.

One flat fee, month-to-month, nothing to sign before you’ve seen it work.

PILOT — MONTH 1

$1,000 flat

A full month of the system running on your behalf. Cancel anytime, no commitment.

ONGOING — MONTH 2+

$2,000 / month

Month-to-month with 30 days’ notice, and a standing guarantee behind it. Same flat fee — no percentage, no per-lead pricing.

THE GUARANTEE

3+ leads, or you leave

Miss 3 verified leads in the pilot month and month two runs free. Miss an average of 3 a month across any 3 months after that, and you can walk immediately — no notice, no penalty.

See exactly what’s included

Let’s find your next contract.

Tell us about your business and we’ll set up a 15-minute call to see if Truss Lead Gen is a fit. No pitch deck, no pressure — and we reply within one business day.

Required

Example: Grand Rapids, MI

Rather just talk? Call (586) 337-1989 or email trussleadgen@gmail.com